One Team, One Dream.

The Team

Martha Duerr was born in Hilo, Hawaii and grew up on a pali, Hawaiian for cliff, with the water as her second home. She followed her nine-year-old self’s designer aspirations and attended the Fashion Institute of Technology in NYC. After graduation, her hate of winter and love of chillness quickly brought her back to the West Coast, where she worked in corporate fashion until following her stoke back to Pali life.

Naomi Gassel is a native New Yorker and Californian by choice. Shortly after graduating from Johns Hopkins University, Naomi packed up her Art History degree and California dreams, and headed to San Francisco. Naomi is following her years of fashion merchandising, and love of the ocean, into the world of Pali Swim.